SCUSD Observer

Sacramento, California

Commentary: Small decision with big implications?

In today’s Bee, Lauren Rosenhall writes a story decrying how the charter schools under SCUSD’s umbrella are prevented from advertising on the district’s website.

At tomorrow night’s board meeting
the trustees will decide if this policy is going to change.

The article specifically focuses on St. Hope’s enrollment problems, quoting Executive Director Rick Maya.

Recruiting students is key to a charter school’s success since the state funds schools based on how many kids attend. Without access to the district Web site, Sacramento High and the other charter schools have had to attract students through billboards and radio ads.

“(It) creates a tremendous amount of expense, and a tremendous amount of work,” said Rick Maya, executive director of St. HOPE.

“That will never replace the effect if parents can go onto the district Web site and look at all their options.”

Will listing St. Hope’s charter on the website solve their enrollment problems? Will it raise their test scores and bring them out of program improvement? Will it prevent the high turnover rate of staff? Will it make them financially solvent? Will it help them win basketball games? Being listed on SCUSD’s website is not a magic bullet for this school. This charter (as do all charters) has the ability to recruit students from anywhere in this state.

Parents and students know all too well that St. Hope’s charter is an option, and the well-informed are choosing to reject Sacramento Charter High School. It is currently a failing institution and no amount of web publicity is going to change that fact.

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Written by scusdobserver

June 18, 2008 at 1:08 pm

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